Overall Management and Marketing Insights

Good Morning!                                                                                                                                                                                                                                           You are entering your office, staggering, dragging your feet. You look awfully tired, even though you have yet to start your work. Your face looks pale and li...

Businesses today focus most of their efforts to the activity of business development. But, ironically, a large number of them cannot exactly tell what the business development really is. We see a lot of confusion about its true definition. Entrepreneurs, business development executives, CEOs, and other top management people perceive and define this activity according to the needs of their business and according to their own knowledge. You may find hundreds of differing perspectives to define business development and its areas. Search the web for its true meaning and origin, you will be not be able to find an agreed upon, standard, definition. This ambiguity is a big hurdle to manage and plan business development activities. You cannot effectively manage an unsure, ambiguous, or unknown phenomenon. How Business Development is perceived presently? There is a wide-spread confusion to define BD. Practically saying, most of the people consider business development as ...